Sales Reporting Explained A 3 Step Checklist for CEOs

first_imgIf you’re facing a missed number and a board in search of answers, you need to know what to look for to get your sales reporting explained.Missing Your Number? Sales Reporting Explains Why with a 3 Step ChecklistWhen it comes down to the end of a quarter or year and your sales numbers aren’t being met, it’s your job as CEO to find out why. If you go in search of answers from your teams, though, you’re likely to find a variety of explanations and possibly more than a little finger pointing. In an article at Sales Benchmark Index, Ryan Tognazzini offers three ways for CEOs to locate the problem and get their sales reporting explained themselves. If your background as a CEO isn’t in sales or marketing, finding the obstacle to hitting your sales goals can seem daunting. But Tognazzini breaks down the three key areas to investigate – Demand Generation, Lead Management and Opportunity Management.AddThis Sharing ButtonsShare to FacebookFacebookShare to TwitterTwitterShare to PrintPrintShare to EmailEmailShare to MoreAddThislast_img read more